Brand Admiration: Building A Business People Love
| By: | C. Whan Park; Deborah J. MacInnis; Andreas B. Eisingerich; Allen M. Weiss |
| Publisher: | Wiley Professional Development (P&T) |
| Print ISBN: | 9781119308065 |
| eText ISBN: | 9781119308096 |
| Edition: | 1 |
| Format: | Reflowable |
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